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Disney’s new CEO will have to do something harder than run the company. He’ll have to be the face of it

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Since Walt Disney first created the company a century ago, Disney CEOs have been highly visible in Hollywood, on Wall Street, and across pop culture. For the past six years, Josh D’Amaro has overseen experiences, such as theme parks and cruises, at the Walt Disney Company. Starting March 18, he’ll add the rest of the company to his responsibilities.