Yesterday’s Bad Bunny’s Apple Music Super Bowl halftime show – which also featured Lady Gaga and Ricky Martin – set new records, according to the iPhone maker.
Apple also highlighted the ability to watch a replay of the show and listen to the full set list on Apple Music …
Apple said that the performance generated record engagement from fans around the world according to listening data on Apple Music, and that the halftime show press conference with Bad Bunny was the most watched in Super Bowl history.
Within the first 48 hours, the Apple Music Super Bowl LX Halftime Show Press Conference with Bad Bunny became the most watched in Super Bowl history with more than 63 million views across an array of related content, including the live stream and social clips […] The historic performance featuring Lady Gaga and Ricky Martin generated unprecedented engagement from fans around the globe, according to real-time listening data on Apple Music.
The number of people listening to Bad Bunny on Apple Music jumped by 700%, with DtMF, Baile Inolvidable, and Tití Me Preguntó the top three tracks.
You can watch a replay of the Halftime Show and listen to the official setlist here on Apple Music.
Photo: Apple