I founded 1-800-Flowers.com 50 years ago. This is the secret to business success

Hard work, raising money, and strategy all matter, but this factor matters more. Fifty years is a long time for any company to stay in business. About 20% fail in their first year. By year five, roughly half are gone. By the end of a decade, nearly 70% don’t make it. Reaching a golden anniversary raises a question about what allows some businesses to last.