Electric trucking startup Harbinger has acquired autonomous driving software company Phantom AI, in an effort to vertically integrate more technology and create new revenue streams for the young company.
The acquisition, which is Harbinger’s first, is part of the startup’s plan to steadily expand its portfolio beyond the electric truck chassis it’s been building and selling for the last year. Just last month, Harbinger announced it would start selling its battery packs for energy storage and auxiliary power, with Airstream as the first customer.
Harbinger announced Wednesday it has already lined up a customer for Phantom’s advanced driver assistance tech that it just acquired. German automotive technology giant ZF Group has agreed to license that tech from Harbinger, and plans to sell it to automakers for use in their passenger cars. (Terms of the two deals were not disclosed.)
Harbinger co-founder and CEO John Harris told TechCrunch in an exclusive interview that he expects this new software services business line to generate “millions” of dollars in revenue this year, which he said is mostly “not material” compared to the amount the company will make from selling its truck chassis. The startup recently raised $160 million in a funding round co-led by FedEx and THOR Industries, both of which are customers.
Harris instead expects the ZF Group deal will bring in more significant revenue in 2027 or 2028.
“The passenger car market is slower, but the volumes are very, very large,” he said.
Harbinger was already using Phantom AI’s driver assistance tech, Harris said, and the acquisition will see the companies deepen that integration. Harris expects that to be a big win for Harbinger’s own customers.
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