Finding an inexpensive, quality inkjet printer isn't a challenge. But getting affordable replacement ink is another matter entirely.
You might be shocked to learn that replacement ink cartridges can cost as much as the printer itself, if not more. It's because printers are often sold at a loss, with the company expecting to make its profit on the ink.
This strategy, also known as the "razor-and-blades model," is common in consumer goods, including printers, coffee makers (the ones that use disposable pods) and its namesake, shaving razors.
Printer manufacturers, however, claim there are several reasons why ink costs so much, beyond revenue. Here are the main reasons why printer ink is so expensive.
The razor blade business
The razor-and-blade business model provides a continued revenue stream for printer-makers after a customer buys the hardware. It also locks that customer into an ecosystem. Just as some razor handles are compatible with only a specific blade, printers support only certain inkjet or toner cartridges.
Manufacturers typically offer different printer models, but they likely use different cartridges that aren't interchangeable. The cartridges also aren't refillable by design. While it may seem manipulative, this business model is legal and common practice. It also keeps prices high due to a lack of competition.
It's all proprietary (aka intellectual property)
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Another way consumers are locked into a closed ecosystem is that many ink and toner cartridges contain chipsets that communicate with the printer, such as the amount of ink or toner left, so the printer can estimate how many pages it can print. They also verify whether the cartridge is authentic (i.e., from the printer manufacturer) or has been refilled. In either case, the printer could reject the cartridge.
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