Perhaps it's my refusal to uncritically buy into the idea that everyone will be a specs wearer in the future, but I always appreciate it when companies think of alternative AI-based wearables to smart glasses. That's why I was excited to get some hands-on time with Motorola's Project Maxwell at MWC in Barcelona this week, after missing out on seeing it at CES back in January.
Project Maxwell is an aesthetically pleasing pebble-shaped pin/pendant with a camera and microphones that functions as a perceptive companion. It hangs around your neck, seeing what you see and hearing what you hear. What it absolutely is not, says Mohammed Abdul-Gaffoor, the executive director of engineering who leads Motorola's experimental 312 Labs, is an attempt to replace your phone.
This is perhaps where previous attempts to build standalone AI devices, such as the Humane AI Pin, failed. But Project Maxwell is part of a new cohort of AI wearables, also including the Plaud AI Pin and the Looki L1 life-logging pendant, that take advantage of advances in large language models and agentic AI to provide a new experience. Abdul-Gafoor is the first to admit that concept of a pin is not new, but this is perhaps the first time a major existing player in the mobile market has thrown any weight behind the idea.
"What it allows you to do is be heads-up, hands-free and be in the moment," he tells me at MWC. Wearing the proof-of-concept device around his neck, Abdul-Gaffoor shows me how it can read a menu in a foreign language and make recommendations about dishes he might like based on its knowledge of his preferences. Like other wearable AI, it can also offer turn-by-turn directions and translate a real-time conversation between two people speaking different languages.
But Abdul-Gaffoor also encourages me to think about exactly how Project Maxwell might integrate into a wider ecosystem of AI-enabled devices, rather than just as a way to interact with Motorola's smart assistant Qira. It also serves as a learning sensor, inputting data about your life, preferences and surroundings that can provide your other devices with context.
It was key to tap into voice and vision to bring this project to life, as they're the most natural form of interaction for humans, says Abdul-Gaffoor. "We got used to managing without that by having typing or writing or touch over the years -- because of the limitations of the technology," he says. "But the technology is now getting to a point where we can actually directly use those primordial human interaction modes."
Motorola wants its wearables to feel somewhat comfortable and familiar. Katie Collins/CNET
Equally important was the look and feel of the device, which sits easily in the palm of your hand, is soft to the touch and comes in a range of colors and patterns (with the dappled white being my personal favorite). "Anything people want to wear, it's something they need to be somewhat familiar with," said Abdul-Gaffoor. "And also anything that they put on their body, it needs to be... not a geeky thing."
Dating all the way back to the original Razr days, Motorola has also had a flair for iconic design. Today that's echoed in partnerships with Pantone and Swarovski, and most recently in the luxurious look and feel of the Motorola Razr Fold.
Motorola's experimental approach
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