We're hot off a busy March Apple launch with seven new products, including an iPhone 17E, updated MacBook Pros and a colorful MacBook Neo that's about to rattle the Chromebook market. As we set our sights on the next big hardware launch, the Apple Watch Series 12 is already on the horizon.
While there haven't been any concrete leaks yet, there's plenty we can infer based on Apple's past launches and typical release patterns. There are also a few lingering rumors that could finally land this year, including a possible nod to a long-removed but not forgotten iPhone feature.
Apple Watch Series 12 launch date
If there's one thing Apple tends to keep consistent, it's the timing of its fall hardware event, where it typically unveils its newest flagship iPhones and Apple Watch models.
Apple typically holds this event on the second Tuesday of September (usually the week after Labor Day). By that logic, Sept. 15 seems like the most likely candidate for Apple's 2026 fall event. Because it lands a bit later in the month than in previous years, there's also a slim chance Apple moves it up to Sept. 9 (Labor Day week), as it has before.
As in previous years, preorders would likely open on the Friday after the event, with availability following a week or so later (assuming no production delays).
Pricing and availability
Expect pricing for the new watches to stay roughly in line with the current Series 11 lineup, which starts at about $400 (42mm Wi-Fi model). Though price hikes aren't completely off the table, with lingering tariff increases and the potential for supply chain issues.
The Apple Watch Ultra 3, SE 3 and Series 11 on launch day. Celso Bulgatti/CNET
How many Apple Watch models will we get?
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