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AI can ‘same-ify’ human expression — can some brains resist its pull?

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Why This Matters

The increasing influence of AI tools on human expression raises concerns about cultural homogenization and loss of individual stylistic diversity. While some researchers warn that AI may be shaping human communication into a more uniform style, others believe that certain individuals can resist this trend and maintain authentic expression. This debate highlights the ongoing impact of AI on creativity, identity, and the future of human discourse in the tech industry and society at large.

Key Takeaways

Some scientists warn that human expression is being homogenized by exposure to AI tools.Credit: Getty

At the heart of today’s artificial-intelligence models are vast bodies of training data — text, videos and images created by real people and used to teach models how to recognize patterns and generate content. People are certainly training AI systems — but is AI training us, as well?

A growing number of papers report that people tend to pick up writing patterns, reasoning methods and even opinions from the large language models (LLMs) they use. Some researchers say that this influence threatens to create a sameness in human writing and warn that the effect could even extend to text written by humans who aren’t first-hand AI users.

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“If people around you are interacting with these LLMs and adopting their writing styles, perspectives and reasoning, at some point it would surround you so much that it would seem like the more socially correct way to frame information,” says Zhivar Sourati, a computer scientist at the University of Southern California in Los Angeles and co-author of an opinion piece1 published today in Trends in Cognitive Science arguing that LLMs are homogenizing human discourse.

But others assert that the human mind might still resist AI’s flattening effect. In one study2, which was posted as a preprint to the arXiv server in November, the authors identified groups of writers who preserve “distinctively human stylistic signatures, possibly valuing authenticity over efficiency gains offered by AI assistance”. The study has not yet been peer reviewed.

Delving into the matter

In a preprint3 posted on arXiv last year, which has not undergone peer review, Sourati and his co-authors analysed Reddit posts, news content and preprint studies from both before and after ChatGPT was launched in 2022. The team found that text published after the platform’s release tends to be less stylistically diverse than is text from before.

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In today’s opinion piece, the authors argue that this phenomenon plagues people’s perspectives and reasoning as well. They point to an unreviewed 2023 preprint4 posted on arXiv in which participants engaged with LLMs that expressed either positive or negative feelings about social media. After this exposure, participants’ own opinions shifted towards those produced by LLMs.

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