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Tim Cook Riffs on Retirement Rumors, AI, Phone Addiction and Trump

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Why This Matters

Tim Cook's reaffirmation of his commitment to Apple comes at a pivotal time as the company prepares to launch innovative products like its first foldable phone and intensifies its focus on AI development. His leadership continues to drive Apple's growth and innovation, impacting both the tech industry and consumers worldwide. This highlights the importance of stable leadership amid rapid technological advancements and market competition.

Key Takeaways

Tim Cook isn't going anywhere just yet -- not during Apple's 50th anniversary celebrations, not with the company preparing to introduce its first foldable phone, not while the tech giant is trying to figure out how to beat the AI race.

In a sit-down interview with Good Morning America host and Pro Football Hall of Famer Michael Strahan this week, Cook, who turned 65 in November, said there was no truth to the rumors that he is considering retiring from Apple. He became CEO of the company in 2011, 13 years after joining from Compaq.

"I love what I do deeply. Twenty-eight years ago, I walked into Apple, and I've loved every day of it since," Cook told Strahan. "We've had ups and downs, but the people I work with are so amazing. They bring out the best in me, and hopefully I can bring out the best in them."

Strahan interviewed Cook during the Apple CEO's visit to Wadleigh Secondary School for the Performing & Visual Arts in Harlem, where students use Apple technology through the company's partnership with the nonprofit Save the Music.

Speculation about Cook stepping down has been circulating since last November, when the Financial Times cited unnamed sources saying that Apple was preparing to usher in a new CEO "as soon as next year." Bloomberg's Mark Gurman threw water on that report, saying he "would be shocked if Cook steps down in the time frame outlined by the FT."

During Cook's tenure as CEO, Apple's revenue has nearly quadrupled, with the tech giant adding dozens of new iPhone models, several more iPads, and updated Apple Watches and AirPods. This year, Apple has launched several new products, including the MacBook Neo, which at $599 has disrupted the budget laptop market. The company's first foldable phone could come later this year.

Touch some grass

The GMA interview was short but wide-ranging, including Cook's thoughts on how much people use their iPhones. Many studies estimate that people across most generations spend at least 4 hours a day on their phones, with millennials and Gen Z spending 5 to 6 hours.

When asked what he worries about most regarding Apple products' impact on society, Cook weighed in, telling Strahan he doesn't want people using iPhones "too much."

"I don't want people looking at the smartphone more than they're looking in someone's eyes," Cook said, "because if they're just scrolling endlessly, this is not the way you want to spend your day. Go out and spend it in nature."

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