GoKawiilThe Government of Mexico City has launched Xoli, a chatbot that will provide information on services, tourism, and cultural offerings. It's available now via WhatsApp in both English and Spanish.
The platform was designed to meet the demand of the millions of visitors expected to arrive during the 2026 FIFA World Cup. However, the authorities assure that the tool will remain active once the sporting event is over, with the aim of promoting economic activities and facilitating access to public services in the capital.
In a press conference, Clara Brugada, head of the Mexico City government, stated that Xoli “will be the technological instrument that will allow us to link culture, tourism, recreation, and entertainment with the population.”
Chat With Xoli
The tool was developed entirely by the capital's government, as a result of the collaboration between the Digital Agency for Public Innovation and the local Ministries of Tourism and Culture.
The chatbot is already available on mobile devices and will operate continuously, seven days a week, 24 hours a day. To use it, just open WhatsApp, start a chat with the number 55 6565 9395, and send the word “Hola.”
Xoli (pronounced sho-lee) will immediately ask if you want to continue in English or Spanish. After selecting the preferred language, users will be able to access a menu with various categories of information, including culture, tourism, gastronomy, and mobility, or just ask a question about anything in the city.
In the context of the 2026 World Cup, there will be a specific section with information about the competition, including special events, match details, broadcasts of games in public places, and ticket purchase options.
Screenshot of Xoli, Mexico City's tourist chatbot for the 2026 World Cup. Cortesía Xoli
The capital's government highlighted that this technology contributes to the city's consolidation as “a more innovative and accessible city,” by speeding up access to official information, offering timely responses and strengthening tourism promotion strategies.
... continue reading