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New iPhone Fold leaks cover ‘Ultra’ name, launch timing, more

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Why This Matters

The leaks suggest that Apple is preparing to launch a foldable iPhone called the 'iPhone Ultra' as early as September, signaling a significant push into foldable technology that could reshape the premium smartphone market. This development highlights Apple's strategic move to expand its product lineup and compete in the growing foldable device segment, offering consumers new innovative options. The increased supply and strong insider support indicate that Apple is confident in the foldable's market potential and readiness for launch.

Key Takeaways

It’s been a busy week for iPhone Fold-related rumors already. But today, new posts from notable leakers address the rumored ‘iPhone Ultra’ name, launch timing, and Apple’s supply plans.

‘iPhone Ultra’ name and September launch get added corroboration, plus more

If you follow Apple closely, it’s been a very busy week for iPhone Fold rumors.

Previous reports this week said the foldable might be delayed by several months, then a more reputable report countered that a September launch is still planned. We also got to see dummy models side-by-side with iPhone 18 Pro and Pro Max, plus a follow-up video. There was also a claim that the foldable will be called ‘iPhone Ultra.’

Now to close out the week, three more foldable iPhone-related posts have arrived from reputable Weibo leakers.

Leaker Instant Digital has corroborated the prior claim of ‘Ultra’ naming for the foldable. In a new post, he lists out three model names: iPhone 18 Pro, iPhone 18 Pro Max, iPhone Ultra. The latter, per his post, is a reference to the foldable.

We’re still several months away from the fall launch, so naming plans could always change. But with two notable leakers supporting the ‘iPhone Ultra’ branding, that seems likely to be Apple’s direction.

Next, Fixed Focus Digital has a pair of new foldable-related posts.

In one post, he addresses release timing. Adding weight to the Bloomberg claim of the foldable being “on track” for a September launch, here’s his translated post:

It’s definitely coming out this year… Production lines are already in the final stages of processing. The most likely scenario is that it will be launched alongside the iPhone 18 series. Even if there’s a delay, it will only be a one-month postponement.

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