GoKawiilTL;DR Google is developing a screenless Fitbit tracker to compete with WHOOP, featuring a thin design and a loop-style strap.
NBA star Stephen Curry has been wearing the unreleased tracker since January, giving us opportunities for several high-quality sightings.
The yet-unnamed screenless Fitbit tracker will rely on a connected phone app to display real-time metrics like heart rate, cardio load, and energy burned.
WHOOP popularized screenless fitness trackers, and others want a piece of that pie. Google has been reportedly working on a screenless Fitbit band to take on WHOOP, and a unit has already been spotted on NBA player Stephen Curry’s wrist. As it turns out, Curry has been using the screenless Fitbit band since January, and there are many more photos of him wearing it.
Droid-Life dug into Stephen Curry’s digital life across Instagram, YouTube, and even Getty Images, and spotted some clean shots of the screenless Fitbit band, giving us a much better look at it before its official release:
The screenless Fitbit tracker looks thinner than a WHOOP MG, which could be a major advantage for users who want the least distraction on their wrist. The strap appears to be a continuous piece that is attached to the tracker on one end, then loops over the tracker and attaches to itself.
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Here are some more shots from various videos:
The report also located the connected phone experience, which will be an integral part of this screenless Fitbit tracker.
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