GoKawiilWhatsApp is planning to launch a new ‘WhatsApp Plus’ paid subscription soon, and it just went live in the app’s Android beta ahead of an iOS rollout. Here are the details.
WhatsApp Plus available for select beta testers at about $2.99/month
Meta has growing ambitions to pull in subscription revenue from its massive user base, and WhatsApp is a part of those plans.
Earlier this year, reporting indicated that Facebook, Instagram, and WhatsApp were all getting paid subscription tiers soon. We saw the first tests of an Instagram paid tier last month, and now WhatsApp appears next.
WABetaInfo reported today that premium features tied to a new ‘WhatsApp Plus’ paid subscription have gone live for some users in the latest Android app beta.
This rollout is just a test right now, but the expectation is for a broader launch across iOS, Mac, and all other platforms.
Here are the new features included in WhatsApp Plus, per a screenshot:
Send premium stickers
Change your app’s theme
Choose a custom app icon
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