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Google brings Gemini in Chrome to users in Asia and the Pacific

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Why This Matters

Google's expansion of Gemini in Chrome to Asia and the Pacific marks a significant step in making AI-powered tools more accessible across diverse markets. This move enhances user productivity by integrating advanced chat and image generation features directly into the browser, reflecting Google's ongoing push to embed AI into everyday digital experiences. For consumers and the tech industry, it signals a broader adoption of AI-driven functionalities that could reshape how users interact with web content and productivity apps.

Key Takeaways

Google has added a new sidebar to Chrome that allows users to access Gemini from any of their tabs.

After debuting in the US, Gemini in Chrome is making its way to more markets. Starting today, Google is rolling out Chrome's built-in chatbot to users in Asia and the Pacific, including Australia, Indonesia, Japan, the Philippines, Singapore, South Korea and Vietnam. The expansion comes after Google earlier this year made Gemini in Chrome available to people in Canada, India and New Zealand.

With the exception of Japan, where Google isn't making the new suite available on iOS just yet, everyone else in the countries mentioned above can access Gemini in Chrome through Chrome's desktop browser, and the app on their iPhone or iPad. To get started, just tap the "Ask Gemini" icon at the top right of the screen. It will open a new sidebar Google introduced at the start of the year where you can chat with Gemini across every open tab. From there, you can also access Google's in-house image generator, Nano Banana 2. As you would expect, the suite offers integrations with Google's other apps, allowing you, for instance, to add events to Calendar without leaving the interface.

If you don't want to use Gemini, you can right click on the shortcut to unpin it from the top of the interface.

Update 7:43PM ET: This article has been updated to reflect the expansion includes the entire Asia-Pacific region.