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LG's first RGB TV starts at $5000 and is available to pre-order today

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Why This Matters

LG's introduction of the Micro RGB evo marks a significant advancement in display technology, offering enhanced color accuracy and contrast that could reshape high-end TV standards. Its availability at a premium price underscores the ongoing push for superior visual experiences in the consumer market. This development signals a competitive shift among manufacturers to deliver more precise and vibrant displays, influencing future innovations and consumer choices.

Key Takeaways

LG has announced the pricing and availability of its Micro RGB evo, the company's first take on a TV display trend that kicked off in earnest at CES 2026. The LG Micro RGB evo is available to pre-order today starting at $5,000, and follows the recent release of the ultra-thin LG Wallpaper.

The Micro RGB evo represents the top of the line of a new class of display at LG that directly builds on the company's work with Mini LED technology. The new TV features LG's Micro RGB panel and its Alpha A11 AI processor, which runs the TV's webOS software, and perhaps more importantly, powers the "Micro RGB Engine" that controls the TVs individual LEDs. LG says the Micro RGB evo offers full gamut coverage across DCI-P3, BT.2020 and Adobe RGB, along with "enhanced contrast and refined detail" from the TV's over a thousand dimming zones.

While Micro RGB should offer better color representation than OLED, LG's OLED TVs still have their share of benefits, especially in things like contrast and dimming. Micro RGB panels are similar to the company's Mini LED ones, but rather than using all blue or white LEDs, the Micro RGB evo has individually controlled red, green and blue LEDs. The new style of display is also being explored by companies like TCL and Samsung, and at least for now, it's not as affordable as some QD-OLED or OLED TVs can be.

The LG Micro RGB evo is available to pre-order today from LG's website in 75, 86 and 100-inch screen sizes. The TV starts at $5,000 for the smallest 75-inch model and goes up from there.