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Key Takeaways Dancy officially launched Azuna in 2019 and saw sales accelerate during the pandemic.
For the first couple of years, Dancy handled everything himself — all the way to $3 million in sales.
Now, Azuna has a team of 50, nearly $100 million in annual sales, and is eyeing an eventual sale.
Serial entrepreneur Scott Dancy has only had an employer for about three months in his entire life — and that’s fine by him.
Image Credit: Azuna. Scott Dancy.
In 1995, a new college graduate of University of Rochester in upstate New York, Dancy moved to Atlanta for a job as a recruiter. Around 90 days into that role, he thought, I could do this myself. So he and a colleague did just that. They started their own staffing business, which made millions within four years.
Other ventures followed, including an information security software company, which sold, and a second staffing business. After that, Dancy got involved in the oil and gas industry, managing limited partnerships and ultimately raising more than $500 million to be the largest driller in the Illinois basin. Then he invested in a sand and gravel pit — which “was a complete disaster.” “We lost everything,” Dancy says.
Dancy’s smelly apartment leads to a business idea
By 2017, Dancy, a father of two, was going through a divorce and living on his own in Buffalo, New York. His washing machine broke one day, and the smell from the standing water was “horrible.” His friend gave him an odor-elimination solution: tea tree oil, which has natural antibacterial and antimicrobial properties.
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