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‘Queer Eye’ Designer Bobby Berk Once Got Fired From Bed, Bath & Beyond — Here’s What It Taught Him About Running a Successful Business

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Why This Matters

Bobby Berk's journey highlights the importance of intentional design and resilience in building a successful brand. His insights demonstrate how creating supportive spaces and embracing challenges can lead to personal and professional growth, offering valuable lessons for both industry professionals and consumers. This underscores the evolving role of design as a tool for mental well-being and business success.

Key Takeaways

This week on How Success Happens, I got to sit down with Emmy-winning designer and Queer Eye star Bobby Berk. Bobby is someone who is really, really, really good at making everything look stylish, comfortable, and beautiful. If you watch the video above, you’ll see that it is not exactly my strong suit, but he made a strong case why I, and any fellow slobs out there, might want to clean up our acts.

Bobby has built a seriously successful brand around his skills in front of and behind the camera: he has a new show, Junk or Jackpot?, he runs his own design firm, he wrote a bestselling book, and has a growing portfolio of boutique retreat properties, including the insanely gorgeous Casa Mallorca and Casa Tierra. In short: Bobby Berk works!

We broke down his journey so you can redesign your own plan for success in three, two, one!

Listen to Bobby’s Episode

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Three Key Insights

1. Your Space Is Quietly Making or Breaking You

Bobby doesn’t see design as “throw pillows and pretty paint”—he sees it as mental health infrastructure. “I wrote a whole book about how good design is good for the mind,” he says, explaining how light, color, and organization directly affect your mood, focus, and ability to function. He tells a great story about being five years old in Missouri, hating his all-red bedroom without knowing why, and using his birthday checks to buy blue curtains and bedding because “blue made me feel better.” His message to people who feel intimidated by design: it’s not about making your place look like a magazine—it’s about creating a space that actually supports your life, scientifically and emotionally.

Takeaway: Treat your home or workspace like a tool for your mental health—change one thing (light, color, or clutter) this week to make it easier to feel and work better.

2. Use Bad Jobs as Your Best Business School

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