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Mormon culture hits fast food: McDonald’s puts dirty soda on menu after ‘Secret Lives of Mormon Wives’ takes trend viral

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Why This Matters

The introduction of 'dirty soda' by McDonald's signifies a major shift in mainstream fast food, reflecting how regional and niche trends can rapidly become national phenomena through social media. This trend highlights the growing influence of social media in shaping consumer preferences and menu innovations in the food industry.

Key Takeaways

Taco Bell, Dunkin’, and Sonic are also offering versions of the flavored-syrup-filled treat, as social media is declaring it a ‘Mormon decade.’ McDonald’s’ latest menu drop is making a Mormon treat mainstream.