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I tested Google Maps vs. Apple Maps to find the best navigation app - and this one wins

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Why This Matters

This comparison highlights the ongoing evolution of navigation apps, with Google Maps maintaining a lead in speed, AI, and discovery features, while Apple Maps offers a cleaner, more streamlined experience for Apple users. The choice between the two reflects broader trends in user preferences for functionality versus simplicity, impacting both consumers and the development focus of tech companies.

Key Takeaways

Elyse Betters Picaro / ZDNET

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ZDNET's key takeaways

Google Maps wins for fast routing, AI, and rich discovery features.

Apple Maps is cleaner, simpler, and geared toward Apple users.

Both apps are close, but Google Maps is more powerful overall.

I'll admit it: I'm a Google Maps person. I use it for driving, walking, looking up restaurants and businesses, checking out what a parking lot looks like, travel planning, and occasionally falling into a Street View rabbit hole that might begin with "What does my old childhood home look like today?" and end with me exploring the ancient streets of Rome, dreaming of visiting one day.

But I once preferred Apple Maps. As a longtime Apple user (I got my first Mac when I was 14, nearly 25 years ago, and I switched from Verizon to AT&T in 2007 just so I could get the first iPhone), I will always try everything Cupertino releases. So, back in 2012, when Apple Maps first launched, I gave it a shot. I can't remember how long I used it for, but it was a couple of years at least.

Also: Google Maps vs. Waze: I've used both, and one is much better

I ignored the haters. Let's be real, Apple Maps was a punchline after its disastrous launch. But at some point, I followed the crowd. Overtime, I became entrenched in Google apps. Eventually, it became obvious that Apple Maps was my backup maps app, the one I'd accidentally open instead of Google Maps. But I know Apple Maps has steadily improved.

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