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This fragrance brand ditched fossil fuels to reinvent perfume

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Why This Matters

Abel Fragrance's innovative approach to sourcing natural scents from food waste and biotech represents a significant shift away from fossil fuel reliance in the perfume industry. This sustainable strategy not only reduces environmental impact but also paves the way for greener, more eco-conscious consumer products. Such advancements highlight the potential for biotech to revolutionize how fragrances are created, aligning industry practices with environmental sustainability goals.

Key Takeaways

Abel Fragrance is turning to biotech to capture scent from food waste streams. The top note in a new perfume called Miami Split comes from an unexpected place: a banana processing plant in Ecuador. The fragrance is extracted from banana-scented water, a byproduct of washing fruit, that was previously thrown away.It’s one of the unusual ingredients sourced by Abel Fragrance, a company that avoids using any fossil fuels in its products. Instead, it is looking to biotech to make natural fragrances. Right now, petrochemicals are the status quo in the industry.