Samsung vs. Motorola: I've tested dozens of phones from both brands - here's my choice

Kerry Wan / ZDNET

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ZDNET's key takeaways

Samsung offers stronger software support and ecosystem perks.

Motorola stands out for value, design, and battery life.

The best Android brand depends on your budget and priorities.

Samsung and Motorola are two of the oldest and most innovative brands in the mobile phone space. In recent years, one has pushed boundaries with the first-ever book-style foldable phone, while the other has reinvented the flip phone. Both brands offer phones at a variety of price points. You can get a Samsung Galaxy or a Motorola phone for less than $250 to more than $1,800.

Also: Why I recommend this $450 Samsung phone over competing models by Google and OnePlus

I have reviewed most of these phones from both Samsung and Motorola and liked them for different reasons. But their wide portfolios and competitive nature can be confusing if you're in the market for a new device.

Here's how they compare in 2026, and which brand better suits your needs.

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