GoKawiilEdgar Cervantes / Android Authority
TL;DR YouTube is expanding its AI likeness detection tool to everyone over 18 in the coming weeks.
The feature scans YouTube for AI-generated videos or deepfakes that appear to use your facial likeness and lets you request removals.
YouTube will consider virtually any eligible user as a creator, meaning the tool will be available to almost everyone on the platform.
YouTube is expanding its AI likeness detection feature beyond select creators and public figures. The platform will open the tool to all eligible users over 18 in the coming weeks.
In an announcement post on its creator forum, YouTube noted that the feature is designed to help users detect and manage AI-generated videos that depict their faces without permission. The tool will be available in YouTube Studio and uses a one-time facial verification process to identify “altered or synthetic” uses of a person’s likeness across YouTube. This process requires you to upload your government ID and record a brief selfie video.
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Once enrolled, users can see where their face may have appeared in AI-generated videos and request the removal of content that violates YouTube’s privacy guidelines. YouTube says the system is meant to help prevent viewers from being misled by deepfakes pretending to feature real people.
This expansion comes after AI likeness detection was previously rolled out for journalists, politicians, government officials, and entertainment figures. According to a statement given to The Verge, there are effectively no strict requirements for what counts as a “creator” eligible to use the tool.
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