GoKawiilJamf has just announced the appointment of Beth Tschida as its new Chief Executive Officer, effective immediately. Tschida is a familiar face at the company, having served as Chief Technology Officer since 2022. She succeeds John Strosahl, who guided the company through its transition from public to private ownership after Francisco Partners acquired it back in January 2026. With this announcement, Tschida becomes the first woman to lead Jamf in its 20+ year history.
Tschida joined Jamf in 2018 as Senior Vice President of Engineering and was promoted to CTO in 2022. During her tenure, she heavily expanded Jamf’s security product portfolio. Security products now represent more than 30% of the company’s total business.
“Beth has demonstrated exactly the kind of leadership Jamf needs for its next phase of growth,” said Brian Decker, Partner and Co-Chief Investment Officer at Francisco Partners. “Her technical depth, operational discipline, and strategic vision make her the right leader to drive Jamf forward. We look forward to working with Beth as she builds on the foundation this team has created and captures the opportunity ahead in Apple enterprise management and security.”
As for what comes next for Jamf and its products, Tschida says she will be heavily focused on AI’s role in device management. She stated that Jamf is actively developing AI-driven management features that enable devices to manage themselves within designated guardrails. Additionally, Jamf is opening its platform to external developers to build AI tools that work with it.
“Beth and I have worked together for more than seven years, and I know she’s the right person to lead Jamf into its next chapter,” said John Strosahl, former Chief Executive Officer at Jamf. “This company is in a healthy position with reaccelerating growth and a strategy that’s delivering results. Beth played a central role in getting us here. I’m proud of what this team has accomplished and excited to watch what comes next.”
9to5Mac’s take
Jamf’s stock price had been stagnant to declining since its IPO, so returning to private ownership gives it the breathing room to execute its new AI strategy without the pressure of needing to host quarterly earnings calls. There are many opportunities for device management vendors to layer additional services on top of the basic MDM protocol, so it’ll be interesting to see how Jamf’s products evolve from here.