GoKawiilA new sports competition featuring Olympic medalists will take place in Las Vegas on Sunday. The twist? The competitors can take performance-enhancing drugs.
The Enhanced Games, dubbed the "Steroid Olympics," will see 42 athletes compete across swimming, track and weightlifting.
The World Anti-Doping Agency (WADA) and the International Olympic Committee have been highly critical of the games, which were announced in 2023. Others, however, see opportunity.
Donald Trump Jr.'s investment firm, 1789 Capital, is joining Peter Thiel on the cap table of the company behind the games and leading its Series B in 2025.
Trading as Enhanced Group , its stock is up by around 35% over the last week ahead of the inaugural games. However, they have fallen by around 40% since going public on the New York Stock Exchange via a SPAC earlier this month.
"The Enhanced Games represent the future — real competition, real freedom and real records being smashed," Trump Jr. said in a statement when announcing his involvement.