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Demis Hassabis isn’t shying away from AI’s biggest questions

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Why This Matters

Google DeepMind’s CEO Demis Hassabis predicts that Artificial General Intelligence (AGI) could be achieved by 2030, highlighting both the immense opportunities and potential risks for the tech industry and consumers. As AI continues to advance rapidly, companies like Google are integrating AI into everyday products, emphasizing the need for responsible development and preparedness for future challenges.

Key Takeaways

Google DeepMind’s CEO expects AGI to arrive by 2030. But even before it’s here, there are opportunities to seize and dangers to confront. Hello again, and welcome back to Fast Company’s Plugged In.For a decade, Google’s I/O developer conferences have told one consistent story: The AI age is here, and Google aims to lead it. The company’s progress can be measured by the AI-infused product announcements it makes during the show’s keynote. On Tuesday, CEO Sundar Pichai and other executives packed I/O 2026’s three-hour presentation so tightly with news—spanning Google Search, the Gemini app, Google Docs, Gmail, YouTube, Android, and beyond—that it threatened to explode.