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Launch HN: Chert (YC P26) – Twilio for iMessage

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Why This Matters

Chert offers a seamless way for developers to integrate iMessage into their applications, providing a familiar user experience while maintaining reliable messaging through fallback to SMS. This innovation enhances communication capabilities for businesses, leveraging Apple's trusted platform. It signifies a step forward in messaging interoperability, impacting how companies engage with customers across Apple devices.

Key Takeaways

Real iMessage. Outbound and inbound flow over Apple’s iMessage protocol with the blue-bubble UX your customers already trust. We fall back to SMS only if a recipient isn’t on iMessage, and we surface that distinction in the API so you always know which channel a message landed on.