YouTube May Finally Offer a Cheaper Way to Get Rid of Ads

Folk who want to watch their multi-hour-long YouTube documentaries without an ad break every few minutes may finally have a cheaper way to do it. The Alphabet-owned streaming service has long been testing a cheaper ad-less subscription tier called YouTube Premium Lite. If the latest reports can be believed, it may come to fruition in 2025, though it probably won’t offer all the perks of the $14-a-month Premium subscription. The last time we heard about Premium Lite was in October last year. YouTube had tested the feature in the EU until October 2023, and since then, the company has been radio silent on new subscription pricing. On Thursday, Bloomberg reported that Premium Lite would come to the U.S. and several other markets worldwide. A YouTube spokesperson told the outlet it would offer “most videos ad-free.” Google reiterated it has been testing this tier in several markets outside the U.S. “We’re hoping to expand this offering to even more users in the future with our partners’ s ... Read full article.