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Key Takeaways Strategy wins championships and market share — Study your competitors relentlessly, find their weaknesses, and build a game plan that exploits every gap.Recruit coachable, undervalued talent that fits your system, then develop them into all-stars who elevate the whole.
Recruit coachable, undervalued talent that fits your system, then develop them into all-stars who elevate the whole.
I have been a lifelong University of Michigan basketball fan.
When I was a student there, they had won the national championship in 1989, where I had a front row seat as a member of the basketball band to see Rumeal Robinson’s hit is game winning free throws to beat Seton Hall.
But since then, it had been 37 years without a national title, and the passionate UM fan base was aching for another championship. UM had gotten close a couple times, in 1992 and 1993 with the Fab Five, and again in 2013 and 2018 with John Beilein’s gutsy teams, but we just couldn’t summit the mountain. That was until Dusty May was hired in 2024, after UM’s worst season in their history, finishing with a dismal 8-24 record. His two-year turnaround to a 37-3 national champion will go down as one of coaching’s greatest accomplishments.
Here are a few of his leadership lessons that you can apply to your businesses.
Who is Dusty May?
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