GoKawiilThe owner of Eebee’s Corner Bar says lasting customer loyalty comes from something far simpler than great service. Her approach helped turn a neighborhood bar into a destination.
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Key Takeaways Great bartending is less about drinks and more about making people feel known.
Start before you’re ready. Building something takes longer than you think.
Success creates new challenges. Growth forced rapid changes from day one.
Emily Brown still has the overdraft notice hanging on the wall at Eebee’s Corner Bar.
“I just thought, ‘Man, this is really real,'” Brown said. “I started laughing.”
At the time, the buildout for her Washington, DC bar was nearly complete. Her loan money was gone. Her underfunded 401(k) was wiped out. She borrowed $3,000 from a friend just to get liquor on the shelves. She opened earlier than planned because she needed cash coming in immediately.
Now there are lines around the block.
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