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TL;DR Samsung has officially confirmed that its devices, including the Galaxy Z Flip 7 and Galaxy Z Fold 7, will appear in Spider-Man: Brand New Day.
The company is extending the partnership beyond the movie through an interactive fan experience called Spidey Tracker, inspired by a storyline involving Ned Leeds.
Spidey Tracker launches on June 17 alongside the film’s second trailer, allowing fans to participate in a global hunt for Spider-Man sightings online and at events.
Remember when Marvel fans collectively lost their minds after spotting Spider-Man seemingly ditching his Sony Xperia for a Samsung Galaxy Flip in a recent trailer? Samsung is now making that connection official, confirming its involvement in Spider-Man: Brand New Day and expanding the partnership beyond a typical on-screen cameo.
Samsung
When the movie arrives, eagle-eyed viewers will likely notice some of Samsung’s newest gadgets making appearances throughout the story. Peter Parker is expected to be carrying the Galaxy Z Flip 7, while Ned Leeds — Parker’s loyal best friend — will be seen using the Galaxy Z Fold 7 alongside a Galaxy Watch (you can peek the Spider-Man watch face on it in the image above).
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Of course, this isn’t the first time a blockbuster has slipped a smartphone into the spotlight. From secret agents using the latest gadgets to superheroes answering calls on brand-new devices, Hollywood has long been a favorite stage for tech companies. Samsung, however, appears to be taking things a step further this time.
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