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We Did the Math on Why the iPhone 18 Pro Could Cost $1,299

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Why This Matters

The potential $1,299 price tag for the iPhone 18 Pro highlights how supply chain disruptions, particularly in memory chips, are driving up costs for flagship smartphones. This trend could influence consumer spending and push manufacturers to reconsider pricing strategies in the tech industry.

Key Takeaways

The memory-chip crunch is pushing up prices for all electronics. Even Apple, which dominates the supply chain, isn’t spared.