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AirPods Max 2 are getting harder to resist with iOS 27 upgrades

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Why This Matters

The release of iOS 27 significantly enhances the AirPods Max 2 experience with new features like customizable EQ and a quicker Siri trigger, making the latest model more appealing for consumers and strengthening Apple's ecosystem integration. The recent price drop further incentivizes upgrades, highlighting Apple's strategic push to boost premium audio device sales amidst evolving user demands and competitive pressures.

Key Takeaways

AirPods Max 2 are currently just $399 on Amazon (down from $549), and new features coming in iOS 27 make it an especially great time to consider an upgrade.

iOS 27 adds to list of advantages AirPods Max 2 have over older models

Until this year, AirPods Max fans had plenty of reason to complain about Apple’s neglect of the product.

Originally launched in 2020, AirPods Max remained largely unchanged until 2024. And that four year wait only brought two updates: new colors and a USB-C charging port. Everything else about the new model remained the same.

But finally, earlier this year we got a proper AirPods Max 2 update.

The biggest upgrade with AirPods Max 2 is the H2 chip that unlocks a ton of additional features.

And in iOS 27, H2 will be even more important for two reasons:

Custom EQ ‘Siri’ trigger phrase

Custom EQ is a brand new AirPods feature in iOS 27. It lets you personalize the sound profile of your AirPods.

In the iOS 27 beta you can customize EQ by going to AirPods settings ⇾ Audio & Routing ⇾ Equalizer. There, you can build your own sound profile for low, mid, and high frequencies.

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