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12 Best Prime Day Apple Deals: iPad, Cases, MacBooks, and More

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Why This Matters

Prime Day offers some of the best discounts on Apple products, making it an ideal opportunity for consumers to upgrade their devices or purchase gifts at reduced prices. These deals help make premium Apple gadgets more accessible, potentially influencing purchasing decisions and boosting sales for Apple and retailers alike.

Key Takeaways

Amazon Prime Day is one of the most reliable ways to save on Apple devices. Apple gadgets go on sale pretty often, but Prime Day brings the broadest opportunities, with deals and discounts on basically every iteration of Apple gear worth buying. We test Apple year-round at WIRED and have hunted down the best discounts on the gear we'd recommend to our friends and family members. If you're in the market for new AirPods, an iPad, or maybe just a new case or MagSafe accessory, you'll find our favorite discounts below.

Feel free to check out our list of the Absolute Best Prime Day Deals, or come hang out with us at our Amazon Prime Day live blog for unhinged commentary and deals we aren't sharing elsewhere.

Updated 4:30 pm ET, June 23: We've added MacBook Air, Magic Keyboard, and AirPods Max 2 deals that we found.

Best Apple Device Deals

The best iPad goes on sale pretty often, but we still think it's worth purchasing, especially if you just want a solid tablet and don't need it for heavy editing or gaming. There's a solid chance that iPad will get upgraded again this fall, but we don't expect anything too major to come for the base iPad, and this price is right. The 11th-generation iPad has a modern design, two 12-MP cameras, and USB-C charging. Note that this iPad does not support Apple Intelligence, so if you're trying to avoid AI, this is one way to do it.