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Key Takeaways Companies that use AI primarily to cut costs will get a cost reduction. Companies that use AI to redeploy human judgment toward higher-value decisions will build something that compounds.
Technology can be copied. A team that knows how to work alongside AI, adapt continuously and redesign its own workflows is a capability that cannot be overstated.
Here is the uncomfortable truth about where most organizations stand with AI right now: They are succeeding at the wrong thing. Pilots are running. Productivity tools are deployed. Employees are using AI assistants to write emails faster and summarize meetings they half-attended. By every metric leadership is tracking, the adoption curve looks encouraging.
But none of that is the hard part. And the hard part is where almost every organization stalls.
The question most leaders are asking is: How can we use AI to improve what we already do? It’s a reasonable question. It’s also the wrong one. The better question, the one that separates companies that will lead from those that will follow, is: How should our work look fundamentally different because of AI?
Those two questions sound similar, but they lead to entirely different places.
We have seen this before, and the lesson is not what you think
When factories electrified in the early 20th century, most of them did something logical and deeply counterproductive: They replaced steam engines with electric motors and kept everything else the same. The layouts stayed identical. The workflows were untouched. Managers expected productivity to surge.
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