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.self: A new top-level domain designed to support self-hosting

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Why This Matters

The launch of the .self top-level domain represents a significant step toward promoting ethical and user-centric web infrastructure. It offers a new space for self-hosting and privacy-focused online presence, challenging the current data-exploitative models. This development could influence the future of web governance and empower consumers to regain control over their digital identities.

Key Takeaways

The Internet is the most powerful communication tool ever created, yet the infrastructure underpinning it has been leveraged by the tech industry to extract our data and exploit our attention. The Human-Centered Computing Foundation seeks to change this dynamic by creating an alternative architecture for the web. As an approved participant in ICANN’s Applicant Support Program (ASP), we are officially launching our campaign to secure a new Top-Level Domain (TLD) dedicated entirely to ethical, human-centered technology.

To explore our vision for how a human-centered TLD would function, read, download, and share our full initiative overview below: