How RCA Victor sold Sound Service to classrooms in 1939

First Published: 05/07/26

Dr. Eve: ..... Every Main Street is an aurora.

Woman: Wait, you don't mean neon signs?

Dr. Eve: Exactly.

Woman: Oh, you're joking!

Dr. Eve: No, I was never more serious. Do you know how a neon sign works?

Woman: No, I haven't the slightest idea. How do they work?

Dr. Eve: Neon signs are glass tubes filled with neon gas, a very rare element at low pressure. An electrical charge shot through the tube causes the glass to glow.

Woman: Oh, but Dr. Eve, what has an eye-blinding red sign on Main Street got to do with the beautiful soft Northern Lights? Now really.

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