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Apple Is Raising Prices on Music and One Bundle Subscriptions

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Why This Matters

Apple's recent price increases for Apple Music and Apple One subscriptions reflect ongoing industry challenges such as rising licensing costs and supply chain issues. These hikes may impact consumer budgets and influence subscription retention strategies in the competitive streaming and bundled service markets. For the tech industry, it signals a potential trend of passing increased costs onto consumers amid broader economic pressures.

Key Takeaways

Apple is once again raising its prices, this time targeting Apple Music and its Apple One subscription bundle, Music Business Worldwide reported Friday. The prices aren't going up by more than a dollar or two each, but since many people have these services billed as a monthly subscription, it will take a bigger bite out of your wallet over time.

Apple Music's individual plan now costs $12 per month (a $1 increase); the family plan is now $20 (a $3 increase); and the college student plan is now $7 per month (a $1 increase).

Read more: Win a New Apple Watch in CNET's Big Guessing Game

Apple One, the subscription bundle that includes iCloud storage, Apple TV, Apple Arcade and more, is also getting price hikes. The individual plan is now $20 per month (no change); the family plan is now $28 (a $2 increase); and the premier plan is now $40 per month (a $2 increase).

These are the new subscription tiers and pricing for Apple Music and Apple One. Screenshots by Katelyn Chedraoui/CNET

Apple did not immediately respond to a request for comment. The company told MBW that the changes are due to "rising licensing costs."

This price hike comes shortly after Apple announced substantive price increases across a number of devices, from the iPad to HomePods and MacBooks. Apple attributed the hardware hikes to the ongoing memory shortage, which has computer chips in high demand and short supply. The last time Apple raised the price of Apple Music was back in 2022.