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Key Takeaways On a mission to take better care of themselves, the Yues experimented with freeze-fried fruit.
The couple invested about $5,000 to buy the necessary equipment and launch their side hustle.
The business made about $100,000 at weekend farmers’ markets, then expanded into retail.
This Side Hustle Spotlight Q&A features Jenny Yue, 31, of Richmond, British Columbia. She is the CEO and co-founder with her husband Han Yue of OHME! Foods, a freeze-dried snack company. Yue started the business as a side hustle while working in health informatics and digital health within British Columbia’s provincial health system. Two years into the side hustle, she quit her job to focus on OHME! full-time. Now, the business is on track for $1 million in annual revenue. Responses have been edited for length and clarity.
Image Credit: OHME! Han Yue and Jenny Yue.
A New Year’s resolution leads to a side hustle: OHME!
When did you start your side hustle, and where did you find the inspiration for it?
OHME! officially met its first customers at a farmers’ market in July 2023, but the side hustle idea began with a New Year’s resolution.
During the pandemic, I was working from home while caring for our 1-year-old, and the combination of stress, disrupted routines and putting myself last caught up with me. I gained more than 50 pounds in less than six months. One day, I looked in the mirror and barely recognized the person looking back. That was my wake-up call.
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