Your AI Strategy May Be Making Your Business Look Like Everyone Else’s. Here’s How to Ensure Customers Still Choose You.

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Key Takeaways AI is improving efficiency and making it easier to create content, but it’s also creating a sea of sameness, making it harder for businesses to stand out.

Customers notice when an email sounds robotic or when every customer support interaction feels scripted. Most of all, they remember how a business made them feel.

When every business has access to the same technology, personality becomes a differentiator.

Every business is trying to figure out AI right now. It’s writing emails, summarizing meetings, building presentations and increasingly shaping customer communication.

But there’s a side effect of the AI boom that leaders don’t discuss enough: AI makes it easier to create content, but it also makes it easier for everyone to sound the same.

Open LinkedIn for five minutes, and you’ll notice it.

“Thrilled to announce…”

“In today’s fast-paced world…”

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