Skip to content
Tech News
← Back to articles

Apple in talks to pay publishers to provide Siri with current news: report

read original more articles
Why This Matters

Apple's negotiations with publishers to fund their content for Siri's current news updates highlight a strategic move to enhance AI capabilities while exploring innovative compensation models. This development could reshape how news content is integrated into AI assistants, impacting both publishers and consumers by providing more timely and accurate information. The initiative signals Apple's commitment to making Siri a more intelligent and reliable source of real-time news, potentially setting new industry standards.

Key Takeaways

In Brief

Apple is in talks to pay publishers to use their content to power the upcoming Siri AI, according to a new report from The Wall Street Journal. The tech giant has reached out to publishers in recent months about using their content to provide Siri with access to current news and information.

Apple has proposed a variable compensation model that would pay publishers when their content is used, rather than through a fixed licensing fee. This marks a departure from the standard industry practice of guaranteed fees, which are generally tied to broad access to content, rather than a pay-as-you-go model. Apple has considered a nine-figure budget for the payments, the report says.

Apple did not immediately respond to TechCrunch’s request for comment.

The discussions come as Apple has been working to significantly enhance Siri, years after promising users a smarter and more capable AI assistant.

Siri AI is expected to roll out later this year.