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Help build a monument to that ‘sad little bitch’ Elon Musk

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Why This Matters

This provocative project by Cards Against Humanity highlights how satire and activism continue to influence the tech industry, especially in holding powerful figures like Elon Musk accountable through creative protest. It underscores the role of humor and crowdfunding in shaping public discourse and challenging corporate and individual dominance. For consumers and industry observers, it exemplifies how unconventional tactics can spotlight issues and spark conversations about influence and accountability in tech and business.

Key Takeaways

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Cards Against Humanity is gearing up to build “something that will annoy Elon Musk,” and it’s crowdfunding the project with its usual flavor of vulgarity. The company behind the card game announced plans to build “a grand monument” to Musk on the parcel of land it owns near Starbase, Texas, with the aim to “make him wonder, for a brief moment, ‘Wait, am I a sad little bitch with no friends?’”

Cards Against Humanity is known for these kinds of stunts, having purchased the land in question back in 2017 specifically to disrupt President Donald Trump’s plans to build a US/Mexico border wall. The card game company later sued SpaceX in 2024 for allegedly trespassing on and damaging its property, and now Cards Against Humanity is asking its fans for help in deciding what it should build on the land.

“Today, we’re announcing the Official Elon Musk is a Sad Little Bitch With No Friends Monument Design Committee,” It said in an Instagram post. “For $10, you can join a movement of like-minded people working together to design and build the perfect monument to force a moment of introspection upon the world’s richest, ugliest little bitch.”