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Key Takeaways Define your non-negotiables early. Clear filters help eliminate unsuitable properties before they consume time and resources.
Vet every party, not just the property. A strong site can still fail if the landlord, lender, or investor cannot support the business model or proposed lease structure.
Do not force a deal. Even a near-perfect building is the wrong choice if its financing, tenant-improvement requirements, or security demands threaten cash flow and execution.
I have recently been looking for new site locations for my co-warehousing business, Blue Co. What an eye-opening experience that has been over the last couple of months, rife with ups and downs and business lessons for all. The short story is: as a startup, you only have a few opportunities to open a new location, and you have to get it right to impress your investors.
No opportunity is perfect, and you may need to make some sacrifices. But knowing what elements are non-negotiable could be the difference between keeping your business growing and potentially “sinking the ship.”
Allow me to explain.
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