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Reverse-lookup service exposed millions of photos of people’s faces

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Why This Matters

The exposure of over 9 million face images and personal data on ClarityCheck highlights significant privacy and security risks associated with unsecured cloud storage and misconfigurations in people-search tools. This incident underscores the urgent need for better data protection practices in the tech industry to safeguard sensitive biometric and personal information of users and the public.

Key Takeaways

When someone uploads a photo to the people-search tool ClarityCheck, the website has a clear message: “Your reverse image search is private and secure.” New research, though, shows that the website left more than 9 million image files, including photographs of people’s faces, publicly exposed. And a second misconfiguration publicly exposed people’s email addresses and phone numbers.

Overall, according to findings from independent security researcher Jeremiah Fowler, the exposed ClarityCheck database contained roughly 450 GB of images, including what appeared to be profile images, screenshots, and other photographs of adults, teenagers, and children. All of the images were stored in an unsecured Amazon S3 bucket, with files in folders named “faces” and “profiles,” which could be accessed by anyone online through a URL included in the company’s publicly available website code.

ClarityCheck is one of a number of so-called people-finder tools that have appeared online in recent years. These websites broadly claim to be able to search the web, public records, and other databases to identify individuals. ClarityCheck’s website says it can run searches on phone numbers, email addresses, vehicle identification numbers, and names. Its photo-search page says it can help “identify anyone in a photo” and find social media profiles “in seconds.”

While ClarityCheck secured the giant image database after WIRED contacted the company in July, Fowler warns that it was seemingly exposed for months, and his initial efforts to flag the problem to the company were unsuccessful. Accidental data exposures create risk for any personal information, but particularly for sensitive and unchangeable biometric data like face images.

And while ClarityCheck’s website requires people to attest that they have permission to upload photos to its site, Fowler points out that in practice, people whose faces were exposed may have had no idea that ClarityCheck held their image. After all, he notes, the service is explicitly designed for identification, and people don’t typically seek to identify themselves or people they know.