GoKawiilWant AI to have taste? You might need to ask a human for help. Ben Blumenrose has noticed that the floor for AI-generated website design is rising fast. As co-founder and managing partner at the venture capital firm Designer Fund, and a practicing designer for two decades, Blumenrose has been tracking the rapid improvement of AI-generated visuals. He can still spot the difference between a site designed by a professional human and one produced by a model (some tells: the proliferation of “pills,” floating dashboards, and gradients, gradients, gradients), but the AI results are “five times better than what the same kind of tools did a year ago.” He anticipates the trend will continue. “Probably in six months to a year it’s going to be very hard even for me to tell,” Blumenrose says.One of Designer Fund’s investments is Framer, a no-code website design platform. [Image: Designer Fund]
The remarkably human task of giving AI ‘good enough’ taste
Why This Matters
The rapid advancements in AI-generated design are narrowing the gap between human and machine-created visuals, signaling a transformative shift in the tech industry. As AI tools become increasingly sophisticated, they will reshape how digital content is created, impacting designers, developers, and consumers alike. This underscores the ongoing importance of human judgment and taste in guiding AI to produce truly appealing and effective designs.
Key Takeaways
- AI-generated design quality is improving rapidly, making it harder to distinguish from human work.
- Within a year, AI tools may produce designs indistinguishable from professional human-created visuals.
- Human input remains crucial for guiding AI to achieve 'good enough' taste and appeal.
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