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Zillow and Redfin settle FTC antitrust case over their rental listings partnership

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Why This Matters

The settlement between Zillow and Redfin highlights the importance of maintaining competitive practices in the real estate tech industry, ensuring consumers have access to diverse rental listings and fair pricing. It signals increased regulatory scrutiny on partnerships that could stifle competition, encouraging transparency and fairness in online property listings. This development benefits consumers by promoting a more open and competitive rental market, fostering innovation and better service options.

Key Takeaways

is a news writer covering all things consumer tech. Stevie started out at Laptop Mag writing news and reviews on hardware, gaming, and AI.

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The FTC and Zillow have announced a settlement that ends the case alleging that a 2025 “partnership” between Zillow and Redfin violated antitrust laws. The FTC had alleged Zillow agreed to pay Redfin to syndicate its listings, while Redfin would end its own advertising contracts and promise not to compete with Zillow for multifamily listings.

The FTC’s settlement proposal allows Redfin to continue syndicating rental listings from Zillow “unencumbered by the anticompetitive restraints” in the original deal, but also requires Redfin to restart its own rental listings advertising business, which it wound down as part of the partnership.

Daniel Guarnera, director of the FTC’s Bureau of Competition, said the deal “delivers better, quicker, more certain results for both renters and property management companies than we would have been able to achieve after prevailing at trial.” The state attorneys general of Arizona, Connecticut, New York, Virginia and Washington also agreed to the proposed settlement.

This ending also follows other recent settlements from the Trump administration in high-profile cases of companies behaving badly, like the Live Nation-Ticketmaster case, and its case against Realpage.