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Here’s everything new Apple TV has coming in September

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Why This Matters

Apple TV's September lineup introduces a mix of high-profile premieres, including action, thriller, espionage, and comedy series and movies, highlighting its commitment to diverse and engaging content. These new releases are significant for the industry as they showcase Apple's expanding original programming and its ability to attract top talent and popular stars, offering consumers fresh entertainment options this fall.

Key Takeaways

Apple TV kicks off fall with several high-profile premieres in September, including a Ryan Reynolds film, the return of Slow Horses, a Matthew McConaughey comedy series, and more. Here’s what’s new on Apple TV this September.

Mayday

When: September 4

What: Movie

Genre: Action-Comedy

Ryan Reynolds and Kenneth Branagh team up in “Mayday,” a genre-bending, action-packed buddy comedy that flips the spy thriller on its head. When hotshot U.S. Navy pilot Lieutenant Troy “Assassin” Kelly (Reynolds) is sent on a top-secret mission into Russian territory at the height of the Cold War, the operation implodes, leaving him stranded behind enemy lines. Discovered by Nikolai Ustinov (Branagh), a gruff ex-KGB agent with a penchant for American culture, Troy thinks he’s toast — but could an unlikely alliance between the two lead to Troy’s rescue and a bond neither saw coming?

Last Seen

When: September 9

What: TV Show

Genre: Thriller

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