GoKawiilLife360 launches $7.99 QR pet tags with app-based lost-pet alerts
Life360 is rolling out a new line of scannable pet tags priced at $7.99, expanding beyond its GPS-based pet trackers introduced last year. Scanning the tag's QR code sends contact details to whoever finds the pet and simultaneously notifies the owning family through the Life360 app, without requiring the finder to have the app installed. The company is also adding pet care tools, including scheduled care logs, to its platform.
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Life360 built this pet ecosystem on Tile's tracking technology after its 2021 acquisition, and with over 8 million pets already added to family accounts, cheaper non-GPS tags let it capture users who found bulkier trackers impractical. This move also deepens Life360's push beyond family location-sharing into a broader personal-safety and item-tracking business.
- New $7.99 scannable pet tags don't require GPS hardware, unlike Life360's existing pet trackers.
- Scanning the QR code alerts the pet owner's family via the app while sharing the finder's contact info, even if the finder has no app.
- Life360 is adding pet care features like scheduled care logs, building further on its Tile-powered ecosystem.
Life360 Pet Tracker (Tile-powered) — If the new scannable tags have you curious about Life360's pet features, the Life360 Pet Tracker is the full-fledged option that clips to a collar and taps into the Tile finding network. It ties into the same app your family already uses for location sharing, so the dog shows up alongside everyone else.
See Life360 Pet Tracker (Tile-powered) on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: techcrunch.com — Sarah Perez, 2026-08-25
Published there as: “Life360 expands pet tracking with new $8 scannable tags and zoomie alerts”
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