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Apple’s next event, which it’s calling “Surprise and shine,” is set for Sept. 9. Historically, Apple has used its September event to announce new hardware, particularly the newest models of iPhones. That means we only have a few weeks left to see if Apple will release the rumored foldable iPhone.
You can catch the Apple event on Apple’s website, Apple TV, the Apple Developer app and the company’s YouTube channel on Wednesday, Sept. 9, at 10 a.m. PT (1 p.m. ET, 6 p.m. BST). We expect to hear from Apple’s incoming CEO, John Ternus, for the first time in his role after he takes up the mantle on Sept. 1.
Here’s what Apple could announce at the event.
A foldable iPhone
Whether Apple calls it the iPhone Fold, iPhone Ultra or the iPhone Flip, the company could show off a foldable iPhone at its September event. Leaks and supply chain reports suggest the foldable iPhone will be a squat, book-style foldable, similar to the Samsung Galaxy Fold 8.
This is a mock-up of what a possible iPhone Fold might look like, according to CNET designer Jeffrey Hazelwood. Jeffrey Hazelwood/CNET
Those same leaks also suggest the price of the iPhone foldable could be between $2,000 and $2,500, which could price many people out. According to a CNET survey, US adults are only willing to spend an average of $781 on a foldable iPhone, which is less than the price of the base model iPhone 17 ($799).
Patrick Holland, CNET’s director of content, said that foldable phones remain a niche interest among most shoppers, but that Apple is likely to price the device to reflect its expensive manufacturing costs.
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