GoKawiilApple activates #AppleEvent hashmoji on X ahead of September 9 launch
Apple has launched a custom hashmoji tied to the #AppleEvent hashtag on X, appearing whenever users post with that tag, ahead of its September 9 event themed 'Surprise and shine.' The event is expected to reveal the iPhone 18 Pro and Pro Max, a first foldable iPhone, plus new Apple Watch and AirPods models.
GoKawiil's interpretation of the reporting above, not reported fact.
The hashmoji rollout is a recurring marketing ritual Apple uses to build anticipation before major hardware reveals, signaling that its biggest launch of the year is imminent. The timing also coincides with Tim Cook's final days as CEO before transitioning to executive chairman on September 1, adding extra significance to this particular event.
- Apple's #AppleEvent hashmoji is now live on X, teasing the September 9 event.
- The event may introduce the iPhone 18 Pro, Pro Max, a foldable iPhone, and updated wearables.
- The reveal comes just before Tim Cook steps down as CEO to become executive chairman.
Apple AirPods Pro (2nd Generation) — With Apple teasing new AirPods at its "Surprise and shine" event, the current AirPods Pro are the ones to know. They pack active noise cancellation, Adaptive Audio, and seamless pairing across your iPhone, iPad, and Mac. A perfect companion while you live-tweet the #AppleEvent.
See Apple AirPods Pro (2nd Generation) on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: 9to5mac.com — Marcus Mendes, 2026-08-26
Published there as: “Apple’s ‘Surprise and shine’ hashmoji is already live on X”
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