GoKawiiliPhone 17 leads global smartphone sales in Q2 2026, Counterpoint reports
Counterpoint Research says Apple placed five models in the world's top 10 best-selling smartphones for Q2 2026, with the base iPhone 17 taking the top spot at 6% of global unit sales. The iPhone 17 Pro Max, iPhone 17 Pro, iPhone 17e, and iPhone 16 also made the list, while Samsung was the only other brand represented with five models including the Galaxy S26 Ultra.
GoKawiil's interpretation of the reporting above, not reported fact.
Apple's gains come even as component shortages pushed many rivals to raise prices, suggesting the iPhone 17 lineup's upgrades helped it capture demand that might otherwise have shifted to competitors. Analyst commentary noting near-doubled sales in South Korea and growth across India, Japan, and the Middle East points to Apple strengthening its position in markets historically dominated by local or Android competitors.
- Apple secured five of the top 10 best-selling smartphone spots globally in Q2 2026.
- The base iPhone 17 was the single best-selling model, narrowing the feature gap with Pro variants.
- Samsung was the only other manufacturer represented, with five models in the top 10.
Apple MagSafe Charger — With MagSafe called out as a driver of the iPhone 17 lineup's success, Apple's own MagSafe Charger is the natural companion. It snaps magnetically to the back of your iPhone for perfectly aligned wireless charging, and it's just as handy on a desk as on a nightstand.
See Apple MagSafe Charger on Amazon → Affiliate link — we may earn a commission on purchases, at no extra cost to you. Product picked by AI based on this article; it is not a tested recommendation.Source: 9to5mac.com — Marcus Mendes, 2026-08-26
Published there as: “Counterpoint: iPhone 17 topped worldwide smartphone sales during Q2”
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